The Mercedes-Benz GLK has received its fair share of press and promise of the many months. First it was spied at the Sex and the City Movie set and then it received its introduction in concept dressing at this years Detroit Auto Show in January. Now the official unveiling in Bejing is at our doorstep and Mercedes-Benz is preparing the viewing public with photos and information on how they see their GLK model fitting into the Mercedes-Benz brand, into their SUV line-up and a bit of how it will appeal to buyers. That last part, appealing to buyers, is the most important part.
The GLK entry-level sport utility is aimed at competing against the BMW X3 and the up-coming Audi Q5. Taking its styling cue from the Mercedes-Benz C-Class the GLK takes on the open grilled hungry appearance that makes the new C-Class stand out on the streets. The all new design will surely gain favor with the Mercedes-Benz dedicated shopper, but in some regards the new design taps into an SUV past in shape. There is something of a touch of a shrunken down Land Cruiser to the general mold of the GLK.
Here is how Mercedes-Benz Design Chief Prof. Peter Pfeiffer described the GLK’s design influence: “With the G-Class we created a style icon that has been a benchmark in SUV design for the past 30 years. Combining this bold concept with the latest Mercedes-Benz design idiom makes the GLK a vehicle of genuine character.”
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